MadWave - is the first Russian sports swimming brand. It was launched in 2003 in Saint Petersburg. MadWave creates wide and balanced range of textiles and equipment for sports swimming as well as for diving and beach rest. The company slogan is “Dissecting Waves” that symbolises aspiration and moving to the purpose despite obstacles and underlines link of a brand with water sorts of sports and rest. The company logo represented  as capital letters of the name of brand M and W characters are stylised in a wave ripple filled with wind. Trademark MadWave is recognised in Russian Federation and the CIS, and in the European Union, the USA, China, Latin America and New Zealand.